BUDWEISER
#Dragon Rouge #Packaging
#LimitedEdition #Beer #Premium
This project was a premium Limited Edition for the year of the tiger. The Brewmaster beer is a really premium beer of budweiser. The design idea was to create a festive feeling associated to a really premium aspect. I created a simple illustration of a tiger head from where festive elements explode outside like a fireworks. The tiger is strong, powerful like the chinese sign describe it. He as a lot of charactere like this strong amber beer.
I crafted this project when I was working at
> DRAGON ROUGE SHANGHAI / Creative Director > JUAN TAN / Render & Visualisation (Blender > Illustrator > Photoshop)